Product of Sunshine
We set out to create a brand identity to launch Lumina, Ruffino’s lineup of delicious white wines, that not only celebrated the wine, but those who drink it. Much like Lumina, our consumers are Products of Sunshine in their own rights. Finally, there’s a wine to match their shine. 🥂☀️
Branding | Social | Partnerships
ECD: SINAN DAGLI
CD: ROBYN TENENBAUM
SR. AD: LAUREN BYERS
SR. CW: JULIA WAICBERG
AD: CLAIRE HENTZEN
CW: ME
My role: Concept Creation / Scriptwriting / Social Voice