CLIENT RUFFINO

CAMPAIGN PRODUCT OF SUNSHINE

SOCIAL / BRANDING / PARTNERSHIPS

We set out to create a brand identity to launch Lumina, Ruffino’s lineup of delicious white wines. Our goal was to not only celebrate the wine, but those who drink it. Much like Lumina, our consumers are Products of Sunshine in their own rights. Finally, there’s a wine to match their shine. 🥂☀️

ECD: Sinan Dagli
CD: Robyn Tenenbaum
SR. AD: Lauren Byers
SR. CW: Julia Waicberg
AD: Claire Hentzen
CW: Endia Turney

My role: Concept Creation / Scriptwriting / Social Voice

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